Plus ça change

These days I meet quite a few young people who say they 'don't watch TV'. Mainly because they don't own a TV. We all know, or are told, that the media landscape has changed so much over the last few years that our advertising jobs are unrecognisable from twenty years ago. In some ways, yes,... Continue Reading →

The Groundhog day principle.

Harold Ramis wrote, but ultimately left out the part of the ex-girlfriend who cast the spell on Bill Murray's character, meaning that he was sentenced to re-live the same day over and over

Searching for a Braingasm.

The odd thing about ideas, you will have noticed, is that when you see a good one you almost only have to hear the title and know. I often think about the pitch to movie execs that wouldn't have had to get too much further than 'It's called The 40 year old virgin' to know... Continue Reading →

One hit wonders.

Because like a one hit wonder (when hits were a thing back in the seventies) a tune or a look or an idea can be thrilling and life affirming by a series of strange coincidences or aligning of the stars. A galactic anomaly that just needs to be admired and observed for its singular celestial beauty.

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