Thoughts on creativity, Pharma and whatnot
Here in London the PM awards are almost upon us and people are frantically dry-cleaning their shiny suits and their not-too-glam-for-lunchtime-frocks and preparing to cut short, by a day, Dry January. Now: This won't come as that much of a shock but these annual awards have rather a low level of credibility within the creative... Continue Reading →
Having just returned from Cannes after two days of toe curling, interesting, a couple of dead boring and a few truly inspiring seminars, plus an awards ceremony that sent a very clear message to the world of pharma agencies, my over all impression is this: Finally we get our own world cup, the top... Continue Reading →
From outside the Pharma tent, you could be forgiven for thinking it all just looks like stock-shots and poor typography created by people not talented enough to make it in the big wide consumer world. OK, controversial start. But you and I both know that contrary to perception there is talent in them there hills.... Continue Reading →
ollycaporn's blag 